Experience Switzerland

Switzerland is a unique holiday, travel and conference destination in the heart of the Alps. Unspoilt nature and majestic mountains, genuine people and thrilling adventures all offer endless holiday possibilities.

Inspiration for Winter holidays in Switzerland

Wide pistes, huge halfpipes, endless deep snow – all within quick and easy reach. Switzerland is the original winter vacation destination. Treat yourself to this winter upgrade. But where? Here are some tips from Switzerland Tourism and its partners.

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Winter stories

These stories tell about fascinating encounters with local hosts, turning personal experiences into unforgettable memories. Be inspired and discover the versatility of Swiss snow sports.

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Destinations and experiences


Top attractions

Landmarks as far as the eye can see: Switzerland stands out for its incredible variety of attractions.