For over 80 years now, CALIDA has been synonymous with Swiss quality. The long-established company sets the standard for the international premium segment with its incomparably comfortable, high quality and durable underwear, loungewear and sleepwear in an unparalleled array of designs.

daily 10:00 – 13:00 | 15:00 – 18:30

GNL, a Zurich–based shoe brand dedicated to inspiring a happy, healthy lifestyle through walking, invites you to the promo space. Take part in our 2–minute walking challenge featuring our patented 360°Walk Swiss sole technology. Win a CHF 650.– walking kit, including a solar–powered backpack and GNL shoes!

daily 8:00 – 13:00  | 14:00 – 20:00 

As the world’s leading manufacturer of  premium chocolate, Lindt & Sprüngli has represented tradition, expertise, quality and innovation for over 175 years. 
The company’s story started in 1845 with a small confiserie in Zurich. Today, the company produces over 2500 different chocolate products that are sold in over 120 countries.

daily 8:00 – 20:00

The Grand Train Tour of Switzerland combines all the panoramic routes into one breathtaking journey. The 1280–kilometre train trip runs all year round and takes travellers to the most beautiful places in Switzerland. Visitors can enjoy an exciting virtual experience at the Grand Train Tour pop–up!

daily 9:00 – 17:00

SIGG’s goal is to protect the environment. SIGG offers sustainable alternatives to disposable PET bottles, and has been doing so notonly since the UN Climate Report but also for over 100 years. Tradition and innovation go hand in hand at SIGG – the drinking bottles have become iconic and are consistently setting new standards.

Engraving of bottles on Thurs, Fri, Sat and Sun from 10:00 – 16:30

Since 1853, Tissot has combined tradition and innovation in Le Locle to create exceptional watches that tell the story of a life full of experiences. As the official timekeeper in basketball, cycling, ice hockey, and motorsports, Tissot celebrates every moment of success.

daily 07:00 – 20:00

Since 1938, Trauffer Switzerland has lovingly handcrafted wooden toys and souvenirs in their home village, in the beautiful Bernese Oberland. It takes 24 individual steps until, for example, the iconic red-spotted wooden cow is able to proudly stand on the shelf.

As the Makers of the Original Swiss Army Knife, Victorinox has been making well-thought-out products for more than 140 years. Prioritizing quality, functionality, innovation and iconic design, the offer now comprises first-class pocket knives, kitchen knives, watches, luggage and perfume.

Friday - Sunday 09:00 - 13:00 | 16:00 - 19:00